I believe in clean designs, uncluttered layouts with lush colours that accentuate aesthetically pleasing elements made up of optimized picture perfect graphics, completed with clean codes that allows for easy navigation by users at their comfort.

I start my design process by identifying my audience. Demographics provide the basic accessibility required per project.  By identifying the users, I can come up with appropriate contents and graphics that ensure rich user experience.

Technology, beautiful photography, my father’s calligraphy, nature, lively colours are all inspirations for my designs.  Most of the times my clients would tell me what they want for their main colour and I would design a palette either complementary or contrast to that.  Sometimes I get to choose my own colour scheme, from time to time it is the products that I draw my inspirations from.

I thrive in a dynamic society where nature meets urban. By finally moving back to Vancouver, the most beautiful city in North America, I am sure I did myself and my creativity a favour.